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  • Lacy Starling

#68: Why I Chose EOS®

About four years ago, at Legion, I decided that we needed a new framework for our strategic planning. After a lot of research and reading, I came across a book called Traction by Gino Wickman. In it, he lays out the framework for the Entrepreneurial Operating System®, a framework that helps entrepreneurial businesses develop process, plan for the future, and most importantly, scale.


After finishing the book and loving what I read in it, I convinced the rest of my management team to give it a try. We self-implemented EOS® (meaning we didn't have an outside implementer come in to help us) and it radically improved our business. We had a framework for growth, a way of analyzing our people, regular meetings that actually accomplished something, and we were able to document our processes so that hiring and training someone new became more systematic, and less of the goat rodeo it had been in the past. In short, it worked.


When I launched Starling Consulting with an eye toward helping other entrepreneurial businesses be more intentional in their work, it was not a hard decision for me to become an EOS Implementer®. I loved the system, I'd used the system in my own company, and I truly believe it can work for everyone who is ready to do the work. (Some people say they want to change their business, but they aren't actually ready to do the work.)


I'm very excited to begin helping other companies discover the relief that comes along with having a framework for every part of your business—a framework that EOS® provides—and to watch my clients' businesses take off the way my own have.

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